photo credit: Valdo Raps

Its no secret most entrepreneurs have limited resources as it pertains to how and where to secure capital infusion. It is these limitations, which precludes small businesses from moving past level one in business and on to a more lucrative future.

There are numerous loan programs and lending institutions servicing small business owner’s nationwide. The problem is not getting the money, it’s how and where to find it. If more business owners knew how and where to secure capital, there would be a larger number of businesses growing and succeeding than those that are dissolving-today.

When our government enacted laws and policies to protect and support our economic system, which is the mainstream source for derived goods and services supplied by the business community, it included providing capital infusion to businesses for the continuity of our economy’s stability and growth. Today there are various resource centers, which provide an array of business development services such as the Small Business Development Centers (SBDC), Service Corps of Retired Executives (SCORE), Women Business Centers (WBC), and Veteran Business Opportunity Centers (VBOC). Take advantage of them, they can be viable to the success of your business.

First things first- you must do your research. You should know: the different types of lenders; what loan programs they offer; how much they will lend you and what is their criteria; what other financing options are available to you and what are their lending policies.

To get you started. There are four types of lenders (1) Traditional Lenders- larger chain banks; strict criteria; larger loans; preferred SBA lender, (2) Third-Party Lenders- community sub-lenders which offer smaller loans and partner with traditional lenders to process loans ranging from $100,000 to Millions, (3) Private Lenders- provides in house financing, offer smaller loans; lower interest rates; flexible criteria and accommodates start-ups, and (4) Investors- require a higher interest rate on their return; part ownership of the business; some will provide management support and have access to viable resources.
It’s very important to know whom you are asking money from. It’s like the term we use “know your competitors inside and out”, well the same principle applies here. Why? to compare financial products that best accommodates your needs. You want to secure the best deal at the best rate. I always recommend my clients prepare a Where’s The Money Strategy. Having this kind of strategy helps you identify your financial need, compare loan products, determine which lender best suits your need and which lender offers the best deal.

Now you might be saying, “there’s no money available, lenders are not issuing credit to anyone right now”, yes there are still some cash flowing lenders out there. Traditional lenders might have tightened their reigns, however private lenders, local community banks and some third-party lenders are still in the business of lending money. Although we are currently in an economic downturn, they have not been inflected in such away as the traditional banking institutions, which allow these lenders to remain strong and more vital to the business community.

Did you know the Small Business Administration has loan programs designed to meet the financial needs of all aspects of the business industry ranging from $5,000 to Millions? There are six programs used widely to address these needs. The Community Express Loan, Patriots Express Loan, SBA Express Loan, and CAP Lines which is an umbrella of five additional programs (1. Seasonal Line of Credit, 2. Contract Loan Program, 3. Builders Line Program, 4. Small Asset Based Line (SABL), and 5. Standard Asset Based Line. Then there are the two most common loans 7a and 504.

I recommend contacting your local VDEC center and visiting the Jewish Free Loan Associations website www.jfla.org and Accion at www.accion.com, if you are in need of a small capital infusion- $15,000-$25,000 today.

As a business strategist for many years, working with small businesses and lenders, I’ve discovered faults and weaknesses of the lending industry, which has made the borrowing process for minorities and women challenging. In my new book “Where’s The Money? Accessing Capital”, outlines specifics about how and where to secure capital infusion for start-ups and existing businesses.

Visit my website to learn more about the Wade Institute http://www.wadeinstitute.org and my ebookstore for newly released books http://store.wadeinstitute.org

photo credit: David Boyle in DC

We’ve all seen the hype: “We’ll put your plan in front of thousands of investors!” “We’ll write you an award-winning online business plan!” “Only $3,000 for thousands of investors to learn about your company!”

I cringe every time I see one of these ads. Vultures are preying on honest business people who want to fund their businesses. Here are some ways to spot them:

1. “Only qualified investors see your business plan.” Yeah, sure. And who “qualifies” them? Have a friend try to sign up as an investor (that part is usually free). How is she “qualified”? Is there a background check? Does she submit a financial statement? Odds are that she will be asked to do nothing more than sign a statement that she has a certain net worth. That’s no “qualification” in my book. So who are these “investors”? Who knows. One could be your strongest competitor.

2. “You approve anyone who sees your business plan.” Okay. So what are you going to do to qualify the potential investor? Are you going to run a background check? ask for ID? ask for tax returns? or just be so happy that anyone wants to see your business plan that you jump on the idea? (That’s how these scams get away with charging thousands of dollars — too many entrepreneurs are desperate for funding.)

3. “It’s only $500 (or $300 or $100) to register.” What does it matter if it’s free? If it is diverting your time and energy and resources away from finding a viable investor, it’s not worth it.

4. “Your idea is great, but we need to put it into our format. This will only cost $800.” Don’t walk — run from these guys.

5. “Your idea is so great that we want to invest $2,000 in it.” (That’s after you spend $5,000 to put it into “their” system.) Do I really need to comment on this?

6. “Talk with a satisfied customer, or 2 or 3.” Here’s this entrepreneur who just got $2 million in funding, and he has nothing better to do than sell the web scam to you? Trust me, entrepreneurs who just get funded barely have time to eat, let alone talk.

7. “Look at all these written testimonials.” This is harder to disprove because the testimonials look so real — even the companies might be real. But unless the testimonials, and the companies, can be verified independently, I wouldn’t trust them. And I’ll lay odds that they cannot be verified independently.

There is one huge exception to this: ACE-Net (http://activecapital.org). This is more properly the Access to Capital Electronic Network run by venture capitalists, institutional investors and individual accredited investors. It was developed by the U.S. Small Business Administration’s Office of Advocacy to encourage the creation of a national marketplace for investors to find and invest in equity offers by small companies.

ACE-Net isn’t for all companies. Those seeking under $1 million will probably find the paperwork daunting. Those seeking over $5 million won’t qualify. There are special qualifications, and of course lots of forms to fill out — but nothing like the forms required for a formal initial public offering.

But for those who do qualify, it’s an amazing tool in raising financing. Spend some time with the website and the forms, and see if your local SBA office can put you in touch with another company that went through the process.

As with any investor tool, don’t rely exclusively on ACE-Net. Use it in conjunction with your personally developed targeted funding search. This, combined with an exceptional business plan, doesn’t guarantee success but it places your company head and shoulders above all the rest.

MaryAnn Shank

http://www.businessplanmaster.com/investors.html; http://businessplanmaster.blogspot.com

Ms. Shank is a seasoned business financing specialist.